On November 17, I had a great time chatting on the podcast with my friend and colleague, author and FunnyBizz founder, David Nihill, about comedy in marketing and speaking. This is a topic near to my heart and David's. Comedy in Marketing: A Chat with David Nihill [...]
Note: this is a condensed article based on Kathy's ebook on adding humor and storytelling to your content! Download the ebook today! Humor is Human! As content marketing explodes, so too, does the volume of noise. You have about 7 seconds to grab attention. There is just too [...]
David Nihill, FunnyBizz Conference Co-Creator FunnyBizz Conference Might Just Well be a Movement I had a fun time chatting with FunnyBizz Conference Co-creator, David Nihill, on the show on Thursday, September 11. I met David at in San Francisco in June 2014 - the inaugural launch [...]
Funny Business: Comedy in Business Marketing Humor is human. In March, I was fortunate enough to participate in this great funny business panel. I discussed humor in marketing along with great folks including Tim Washer and Brian Carter. Many companies are risk-averse when it comes to [...]
As a marketer and comic improviser, this is a topic near and dear to my storytelling heart. I know comedy can help marketers learn to connect with audiences in a much deeper way and make us better content marketers! I didn't learn that in business school. I recently [...]
Fun and humor are great at driving awareness and conversation – that is what you need for the top of your funnel (yes, *that* f-word!). The surprise that humor creates is an effective pattern disruption precisely because it’s unexpected – especially in B2B. One day, humor in B2B [...]
