How to Strengthen and Build Storytelling Culture I have written (and chatted) at length about ways to build storytelling culture over the years. In this short clip for my 'Yes And Brand' Show I give 3 specific ways to reinforce a storytelling culture in any organization. Here is [...]
The Power of Interactive Story What Harold Lloyd Taught Me About The Interactive Power of Story Harold Lloyd's silent comedy was story *crack* to my 9-year-old brain. And it taught me everything about breaking the fourth wall to co-create with my audience. Collaborative Storytelling is [...]
Her name was Vanessa L. and she had bright purple hair. She was a rock star. And so was her hair. It had spikes and was so cool, although I knew I wouldn't rock hair like she did. On this day in 2012 at a TEDx event, she [...]
Storytelling details matter because great, memorable storytelling loves specifics. Great details bring stories to life. In this edition of the #yesandbrand Facebook Live show, I chat about how specific details are a gift to your audience. They anchor your story in memorability, and that will help your [...]
Last year I wrote a piece about live streaming (I was honored that it was a top ten post on Convince and Convert for 2016 and thanks to Brian Fanzo who I interviewed in the article). The piece focused on how brands are finding success by letting users [...]
Just One Tip from 11 Great Storytellers I am on overload. You’re on overload. We’re all feeling it. So instead of the usual list of 100+ tips (who has time?!), I asked some of my smart, fun, storytelling friends in b2b, b2c, podcasting, television, video, etc. to give [...]
Does your business have a ‘Yes, And’ or a ‘No, But’ attitude? Culture, collaboration and storytelling are the focus of this episode. Recently, I had the pleasure of chatting about Business Storytelling with Lianne Picot of Story-Powered on Voice America radio. We had a blast chatting about what [...]
In this brief video, I talk about why every company needs a storytelling strategy - a topic I wrote about in detail. Your big story (your core purpose story) and all the other stories you tell about your business set you apart, help you scale and act as [...]
My post was published in July in the Convince & Convert blog. Every organization and any business of any size (including entrepreneurs!) must tell a variety of stories. Most of what we hear lately focuses on the core purpose story, also known as the brand story. And [...]
On Wednesday, August 5th, we had a special episode of the 'Improv and Innovation Cafe'.' I had a great time chatting with my friend, fellow improviser and storyteller, Kat Koppett, about storytelling for presentations and why every time you have a chance to present, you should be telling [...]
