12 Strategic Humor Principles for Life and Business Success
I wrote this post on strategic humor principles over a dozen years ago! And even in that amount of time, I've evolved and I've put all of these to the test. In pretty much every [...]
Lady Doritos and PepsiCo’s Missed Marketing Opportunity
Oh Doritos! How I love thee. I do. And I don't mind saying that to the world. I ate so many - Cool Ranch, please! - when I was pregnant. I should have bought stock [...]
Narrative Strategy: Conflict Powers Incredible Storytelling
Anger is Story and Innovative Fuel: Why Conflict Powers Incredible Storytelling I spoke to a group of entrepreneurs recently about storytelling and conflict. Being an entrepreneur is hard - just like being an executive in [...]
SOTU Response – Joe Kennedy’s Language of Unity
The Language of Inclusion and The SOTU Response "I, me, mine...." Oh, brother. Queue eyeroll.... Remember the seagulls in "Finding Nemo?" Mine, mine, mine!" That scene still makes me laugh. It's not so funny when [...]
Storytelling and Employee Engagement
#storytelling drives everything and it's time for companies to challenge the #story behind why #employeeengagement fails. Employee engagement is all the rage...and most programs fail. Why? Research tells us that once employees are paid at [...]
Fun at Work Day: Innovation and Playfulness
Today is #havefunatworkday! Play is creative fuel. #playfulness matters. How will you play today in teams or by yourself? Play unleashes our best ideas and that is a powerful force for innovation. It does something [...]
Messaging Lessons From Oprahs Golden Globes Speech
And this is not just a message for speakers; it's a powerful message for brands - your job is to create powerful moments of hope. Here are the big messaging lessons from Oprah's Golden Globes [...]
Virgin Trains: A Viral Lesson in Humor and Customer Service
Virgin Trains: Poor Humor and Customer Service How not to handle customer service via Twitter - Virgin Trains How NOT to handle customer service complaints...this one hot off the press from my friends [...]
Playful Brands 2017: My Roundup of Fun Brands
I love brands that play! Here is a list of some of my fave brands online. No, I am not getting paid. I love their fun, fresh voice and playful way to approach content and [...]
Collaborative Storytelling – What Harold Lloyd Taught Me About The Power of Interactive Story
What Harold Lloyd Taught Me About The Interactive Power of Story Harold Lloyd's silent comedy was story *crack* to my 9-year-old brain. And it taught me everything about breaking the fourth wall to co-create with [...]
An Open Letter to My Speaker Brothers
To my speaking brothers, I adore you. You matter. And I know you care about your speaking sisters. I wanted to reach out to you and share something that happened recently that, sadly, is not [...]
Livestreaming Video Predictions for 2018
One of my favorite people on the planet, Ross Brand, invited me to share my thoughts about 2018 by providing my livestreaming video predictions. Along with an amazing group of livestreamers who all add something [...]
How Mixed Reality Will Change Business Storytelling
From Telling to Sharing Experiences Lots of big brands today are experimenting with mixed reality tech – virtual reality (VR) and augmented reality (AR) to create content. Forbes recently reported that 75% of the world's [...]
The Top 5 Worst LinkedIn Business Pick-Up Lines
A few years ago, I wrote this post about bad linkedin notifications. I am happy to say I am getting less spam, although I think it's because I'm filtering more, or the AI bots are [...]
Conference Cartoon – Kathy Klotz-Guest
Friday Fun: Conference Cartoon Introducing the Friday cartoon. Today it's the Conference cartoon. I am learning to draw freehand. As a writer, comic and strategist, I think in punchlines that create a visual. I am [...]
FIR Podcast Guest – Kathy
I was a FIR Podcast Guest Host! Last week, I had a blast chatting with Shel Holtz and Serena Ehrlich on the For Immediate Release (FIR) podcast where we discuss some hot topics in communications, [...]
Scary Things Bosses Say (And True Leaders Don’t)
Boring content, bad storytelling and poor leadership are all scary. In time for Halloween, here are a few scary things bosses say (and true leaders don't) to employees. We've all hear crazy, scary things. If [...]
Building a Customer Service Culture Through Storytelling
Her name was Vanessa L. and she had bright purple hair. She was a rock star. And so was her hair. It had spikes and was so cool, although I knew I wouldn't rock hair [...]
