Creating Collaborative Cultures On March 31st, I had Mike Ganino as a guest on the #yesandbrand FB Live show to talk about creating collaborative cultures with yes and! The words "yes and" are not [...]
Kathy and Warren Whitlock Chat About Kathy's Book, "Stop Boring Me!" In this episode, Warren Whitlock and I chat about my book, "Stop Boring Me!", why improv and marketing are about making your partners look [...]
Do you have your audience's back? When you focus on making your audience feel and look good, you stop worrying about how great you are. All that anxiety speakers face dissipates when we put [...]
Storytelling details matter because great, memorable storytelling loves specifics. Great details bring stories to life. In this edition of the #yesandbrand Facebook Live show, I chat about how specific details are a gift to [...]
I am a storyteller. It's what I do. I help organizations create better stories. I am a story nerd - visible from the space station! We've been up to our eyeballs in analyses about [...]
Last year I wrote a piece about live streaming (I was honored that it was a top ten post on Convince and Convert for 2016 and thanks to Brian Fanzo who I interviewed in the [...]
Kathy chats with Kerry Gorgone on the October 10th version of MarketingSmarts about her new book, "Stop Boring Me!"
Kathy chats with Vincenzo Landino about Happy Days, human jumping the shark and why improv matters in marketing on Episode 154 of Brand Boost.
An open-mic content mindset can help companies tremendously. First, let me back up and define "open-mic." Typically, an open-mic night is a sampling of different acts in one night. Each comic gets 5-10 minutes. [...]
A Little Background Vincenzo Landino and I chatted a few weeks back for his Brand Boost podcast. We talked about improv and marketing, Happy Days, how “human” – yes, still an important word – has [...]
We're All Improvisers in Business: Traits of Improvisational Business Masters The following is an excerpt from my new book, ""Stop Boring Me! How to Create Kick-Ass Marketing Content, Products and Ideas Through the Power of [...]
Strategic Business Storytelling In July, I presented to the Corporate Board researchers (based in NY) on strategic business storytelling. We are swimming in data; what we need is actionable information that moves us [...]
In July, I presented to the Corporate Board researchers (based in NY) on strategic business storytelling. We are swimming in data; what we need is actionable information that moves us to act. I talked with [...]
Creating Ballsy Content - Why it Matters, What it Means, and How to Do it Jon Burkhart and I had a blast on a blab we did Thursday August 4th on how creating ballsy content [...]
Creating a Risk-Taking Culture of Humor: A Podcast Chat with Betabrand's Chris Lindland New Ideas, Nonstop Yesterday, I got to have my second chat with one of my favorite podcast guests, Chris Lindland. [...]
Need inspiration for great stories? Look at the human experiences that shape you and your business. Great stories are everywhere. You just have to know where to look! Inside and Outside the Organization The [...]
Six Keys to Building Storytelling Organizations That Last Building storytelling organizations is a critical topic. Why? Because every company today is a publishing company, and a storytelling company. Stories are the amino acids of [...]
Tension in business storytelling. Image source: gratisography.com How to increase dramatic tension in business storytelling I have learned so much over the years from comedy beyond just how to be funny; what has [...]
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And not in that order. Improvisation has changed my world. It's changed everything in 20 years for me. It’s not just [...]
We fall into ruts all the time. We use the same ways to get out of those ruts. That itself keeps [...]
