Does your business have a ‘Yes, And’ or a ‘No, But’ attitude? Culture, collaboration and storytelling are the focus of this episode. Recently, I had the pleasure of chatting about Business Storytelling with Lianne Picot [...]
In this brief video, I talk about why every company needs a storytelling strategy - a topic I wrote about in detail. Your big story (your core purpose story) and all the other stories you [...]
My post was published in July in the Convince & Convert blog. Every organization and any business of any size (including entrepreneurs!) must tell a variety of stories. Most of what we hear lately [...]
On Wednesday, August 5th, we had a special episode of the 'Improv and Innovation Cafe'.' I had a great time chatting with my friend, fellow improviser and storyteller, Kat Koppett, about storytelling for presentations and [...]
On Tuesday, August 4th, I had a great time chatting with best-selling author Garrison Wynn about employee storytelling, the stories employees tell and why it matters as a leading indicator and measure of organizational health. [...]
Last week on my Blogtalkradio podcast, I talked about a topic that I believe is critical to great business storytelling: vulnerability. Too many business stories fail to connect because they 1) are not told through [...]
Brian Carter and I are working on a book on Storytelling for Business. We had the great pleasure (and fun) of interviewing Kevin Allison, founder of TheRisk! podcast, storyteller, and former member of MTV's comedy, [...]
Business Storytelling and Why it Matters I have done two great panels on storytelling recently. The first on the Hero's Journey with Michael Margolis and Brian Carter. The second panel was on business storytelling with [...]
Business Communication: How Smart People Can Communicate Better I had the pleasure of discussing IntellectualSpeak with a few great people including Felicia Slattery and Tamsen Webster on Brian Carter's Podcast. Smart people often rely on [...]
Keeping it Human's Improv and Innovation Cafe' Improv & Innovation Cafe: Techniques for Better Marketing In this video hangout series, I talk about applying improvisation to marketing, storytelling, communications, and content as well [...]
Humans are wired for stories. One of the most important questions entrepreneurs and organizations can ask themselves is how to be a better storytellers. Stories are everywhere, and storytelling is the most important leadership, cultural [...]
On May 28th, I had such a great time chatting with one of my favorite authors, Annette Simmons, about business storytelling for better results. She is a storyteller extraordinaire, a heck of a lot of [...]
I was asked recently by a few people at a speaking engagement on how to use humor in a meaningful way with customers and prospects. Great question. So here's my answer (I answered in person, [...]
Joseph Campbell’s Hero’s Journey is a classic story archetype. And while the Hero’s Journey is still an important trope in storytelling, it needs a modern update to help entrepreneurs champion their movements successfully. Below are [...]
Note: This is an updated post from last year. The stories employees and executives tell internally are leading indicators of organizational health and marketplace effectiveness – more so than the marketing stories we tell externally. [...]
Storytelling Techniques for Business: You are as Differentiated as Your Story Note: this article is an updated version of a previously published piece. Humans are wired for stories; we’re storytelling animals. Here’s where stories pay [...]
On Feb 12, I had the pleasure of chatting with Roger Dooley, author of Brainfluence, one of my favorite marketing books of the last few years. On this podcast, we chat neuromarketing, influence and persuasion [...]
Happy New Year, everyone. 2014 was a busy year, and I hope it was a great one for all of you. Each year, I like to review my content and see what you liked most [...]
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And not in that order. Improvisation has changed my world. It's changed everything in 20 years for me. It’s not just [...]
We fall into ruts all the time. We use the same ways to get out of those ruts. That itself keeps [...]
