I had a great conversation with fellow marketer, entrepreneur and humorist, cartoonist Kriti Vichare on my podcast Nov 26th. If you are an entrepreneur, you have to be able to laugh (and learn from) the [...]
I am now a contributor to the Nimble Blog. See my latest posts!
Today, I had the fun privilege of talking with my fave Workplace adviser, columnist Liz Ryan of the Human Workplace about how to make a work situation work for humans! Bonus: we said 'Bullshit' a [...]
My article Women, Comedy and Risk-Taking on The Scrappy Women in Business Blog
Fun and humor are great at driving awareness and conversation – that is what you need for the top of your funnel (yes, *that* f-word!). The surprise that humor creates is an effective pattern disruption [...]
Yes, you are special – just like everyone else! Actually, the truth is you *are* special…..as is everyone else. But what makes you special in your business rarely comes down to just one thing. It [...]
As a storyteller and marketer, I’m constantly talking about the power of sharing your story. I meet lots of entrepreneurs who are changing the world with their vision – sometimes in a disruptive way with [...]
My last post on MarketingProfs: A More Human Model for Storytelling
On September 30th, I had the pleasure of talking to one of fellow SNCR Fellows, John Cass, about storytelling and the customer experience. How Storytelling Improves the Customer Experience from Society for New Communications Research [...]
Many companies focus on ‘thought leadership’ content that makes the company look great. That’s about you. Here’s a better way to actually get your audience to participate and share content: make your customer the hero. [...]
In time for Ad Week, Ad Age published the following article about 'human' being the most recent buzzword. Hell yes! Damn straight! Buzzwords – boo!....Stop with the marketing jargonstipation! Well, actually, I should back up [...]
On Sept 19, I had the pleasure of chatting with The New Yorker cartoonist, author and TED speaker, Liza Donnelly about her craft on my podcast. My belief has always been that cartoons are content [...]
I was interviewed for an article recently by The Glass Hammer on women executives and humor. Click here to read the full article on The Glass Hammer.
I cringe every time I hear the "Women aren't funny" nonsense. Well, they haven't met me or the many women entrepreneur friends I know. There are some general truths to this 'mythology' based on research, [...]
My article, "Hey, Chief Relationship Officer," has been published on the Nimble Blog. Read the article. You know you want to!
My Feature, "Once Upon a Time," was published online and in print by Pragmatic Marketing Magazine. Read Once Upon a Time...
View my AINx talk from the 2012 Applied Improvisation Network (AIN) World Conference Think Like an Improviser, Speak Like a Customer Blah, blah, blah, blah. This is what customers hear when we drone on about [...]
This post is Part II of II. Read Part I. Always keep people at the center of your focus. This demonstrates empathy and empathy matters. Imagine you sell to executives, and you know they are [...]
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I am no blockchain expert; yet I have friends who are and they can show you how to speak like a [...]
A Coloring Page for Tech Dudes That Support Women For international womens day (IWD) 2018, I created the official "International Womens [...]