Great Companies Aren’t Just Storytellers: They Act on the Company Story to Drive Results

2024-07-08T19:32:52-07:00Jul 20, 2013 |

Business Storytelling vs. Storydoing In his recent HBR article, Ty Montague calls great companies 'storydoing' organizations. The premise: great companies are story doers, not just storytellers. Specifically, this means they take action on stories, and [...]